Web Marketing
In 3 months you will master the in-demand profession of an Internet marketer and you will be able to work as a marketer in a company or develop your own business.
Start of the course
Learning format
Duration
Cost
30 мая
online or offline
72 hours / 3 months
$1750 / 3 months

PRACTICAL COURSE OF MARKETING IN CHICAGO

Get a consultation and introductory lessons

Why is Web Marketing a good career choice?

The IT market is constantly growing! Web Marketer is one of the most popular and highly paid professions in Tech Industry.

A growing number of vacancies

Due to the high demand for IT professionals, the salary of Web Marketer around the world is constantly and steadily growing.

High salary

Comfortable working conditions, social package and flexible schedule are benefits you get with the profession of Web Marketer.

Up-to-date working conditions

Opportunities for career and financial growth are almost unlimited. It is also possible to relocate to another country.

Constant career and financial growth

Why Logos Marketing Academy?

Study, work, travel! Get the opportunity to improve quality of your life

Cool IT lifestyle

We send resumes of successful graduates in more than 200 IT companies

Employment

More than 7,000 participants + a discount card in more than 1,000 stores, services and establishments

Like-minded people

During the course, students accumulate points and receive prizes after completing tasks!

Gamification

In the process of learning, you will create your first portfolio projects

Portfolio

Access to all classes and home assignments in online course is provided on a dedicated platform.

Personal study room

Course program

In 3 months of study you will become a professional Internet marketer.
The total duration of the course is 72 hours.
Introduction to Web Marketing
  • What is marketing? Goals, objectives and components.
  • Formation of an advertising strategy.
  • Business positioning online and offline.
  • Definition and segmentation of the target audience.
  • Types of advertising communication channels in the online network.
  • The concept of a brand and what to consider when developing it.
Contextual advertising
  • Overview of the possibilities of contextual advertising and its types.
  • Choosing a good strategy for contextual advertising.
  • Google Adwords Tools.
  • Remarketing and retargeting.
  • Communication with web analytics.
Analytics
  • Google Analytics is important information for site analysis.
  • How to analyze received traffic from different traffic channels using Google Analytics?
  • Examples when the site will not sell.
  • Variants of how you can follow events on the site Google Analytics vs Google Tag Manager.
  • What is bounce rate and how to deal with it?
SEO
  • The concept of website optimization and the main factors of ranking search engines.
  • Basic technical optimization.
  • Site loading speed and content optimization.
  • The semantic core of the site.
  • Link building basics.
  • Local SEO.
  • Site audit. Types of site audit. Frequent bugs and fixes. Working with Google WEB Master Tools.
  • Results tracking. Basic analytics tools.
  • Analysis of competitors and selection of a promotion strategy.
  • Website usability (UX) analysis, common mistakes.
  • How to build a profitable customer acquisition system.
  • Page optimization, how to improve the site in terms of sale - performance.
SMM
  • The role of social networks in business promotion. Their types, purposes and features. Fundamentals of SMM terminology.
  • Target audience: features of creating a portrait of a potential client.
  • Development of an SMM strategy.
  • Features of visual content.
  • Content Creation - creating a content plan.
  • Promotion on Instagram (features and goals, mistakes).
  • Facebook promotion.
  • Promotion on other platforms (Youtube, Google My Business, Twitter, Telegram).
  • How to write for social networks - elements and rules of good copywriting. The tone of your brand (Tone of voice).
  • What is a sales funnel and what is it for?
  • Free brand promotion mechanisms.
  • SMM analytics and reporting.
  • Creating a Business Manager and Advertising Account
  • Setting up Business manager and advertising cabinet. Set up a spending limit.
  • Operation and explanation of how to work with advertising:
  • What target to choose.
  • - what rate to choose and whether it is necessary
  • - how to set up detailed targeting by: interests, behavioral factors, demographics.
  • - how to set up ads for a specific building
  • How to choose where to show ads
  • - How to show ads on Instagram and other apps
  • how to calculate advertising budget
  • - How to set up dynamic ad serving
  • - How to run ads without a website and collect people's contacts
  • - How to work with ice molds
  • Audiences:
  • - How to create an audience of people who are interested in your product / service
  • - How to create an audience from site visitors / from video views / from those who interacted with advertising / from people who were interested in your event on Facebook / from those who interacted with the page on Facebook & Instagram.
  • - How to find a paying audience
  • - How to create an audience from the database of your emails or phone numbers
  • - How to create a lookalike audience
  • - What is the difference between launching ads through the rec.cabinet and directly through the "boost post"
  • Creatives:
  • - What photos and videos should be put on advertising
  • - How to choose different types of ads: carousel, video, image, etc.
  • - How to change the size of the image automatically for different ad placements
  • - How to make different creatives for the post and content in one advertisement
  • Analytics:
  • - what indicators to consider for effective advertising
  • - What is CPA, CPC, CPM, CTR - a dictionary of all important terms.
  • The result is the analysis and analysis of projects.
Summarizing
  • Testing.
  • Graduation project defense.
  • Presentation of certificates.
  • High school graduation.

Book a place in the group and get introductory lessons for free!



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Form the goals
Determine the level of knowledge
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What awaits you at the Web Marketing course?

Unlimited hours of feedback from mentors
More than 72 hours of constant learning and interaction with our experts
Accomplished project in the portfolio
The whole stack of technologies to start a career in Tech Industry
3 months of effective training
International diploma only for successful graduates

Technologies

Effective learning

Diploma

Feedback

Portfolio

Learning with experts

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Who is the Web Marketing course suitable for?

Students and adults

Students and learners who want to get started quickly in the field of web marketing

For those who want to change their profession

People who want to retrain and work in a highly paid field

Beginning developers

To more effectively control the work of the marketing department

How is the lesson going?

Worked through the lesson
Received task
Received feedback
Corrected errors
You can study in a convenient place via a mobile phone, tablet or laptop
You always have access to webinar recordings and course materials
Why now?
Cost
Each subsequent set increases in price
Place in the group
Groups are almost recruited 6/15
Demand
The IT sector is now in-demand and promising as never before
Guarantee
Guarantee of employment and internship
Leave a request

Tariff plan

Comprehensive course
Cost of education:
$1750
Full course program
70 lessons of 80 minutes each, methodical materials

Three trainings as a gift/ bonus:
- "Interview in IT"
- SCRUM project management methodology
- "How to earn the first $ 1,000 for an international freelancer UpWork"

Private telegram chat
Convenient networking, exchanging ideas and experiences with like-minded people

Gamification
Steps to new achievements in the form of a game with cool prizes
Concierge service
Careful support on any issues

Feedback
Task feedback and mentor support

Homework analysis
Weekly online sessions with homework analysis

Employment
Employment of successful students

Certificate
Only with the successful delivery of the final project

Online

You leave an online application on the site and wait for a call
Offline or online learning
You pay for the course in a way convenient for you

Leave an application

Choose the format

Make a payment

You learn and slowly begin to ‘take over’ the world)

Study

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How to start training?

Pay in a way convenient for you

Course results

Degree project

All the acquired knowledge and practical development methods are summarized and applied in the final project in order to revise the material and create the first project for the portfolio!

Preparing for real life in an IT company

Diploma defense is a typical scenario that will prepare you to work as an Internet Marketer. Developing a diploma project, you will use all the technologies you have learned during the course, as well as improve your software skills during its defense at graduation in front of our Recruitment Department and partners from IT companies.
The result of the course is a new in-demand profession of Internet Marketer
Prestigious, in-demand, highly paid.

A new profession

Almost all classes are practical - aside from the boring theory!

3 months of practice

From the beginning of the course, you will learn to work efficiently and professionally. We will teach you the basic techniques and tools of a marketer.

Methods of work

Books are rapidly losing relevance, YouTube videos are not structured. During the course you will have individual task checking by the teacher, analysis of mistakes and weekly live consultations with the group.

Homework

On the course, you will work with working projects that you can attach to your portfolio or show at the interview.

Portfolio

At the end of the front end development course, you will have access to lessons and materials for a year, you will be able to use it at any time to update your knowledge.

Access to materials

Resume after the course

Top companies are always looking for specialists
At the moment, no company can do without a full-time marketer. Therefore, we can safely say that this profession will be relevant for many years to come. The work of a marketer is actually very troublesome, but interesting. Indeed, in addition to the analytical component, you get many opportunities to show your creative abilities.

1+1=3 is already obsolete! Look for new approaches and make marketing in such a way that it will not only bring profit, but also dictate the trends of the future!
$1500
average salary
Internet Marketer
591
vacancies that suit you after the course on the site work.ua

Book a place in the group and get introductory lessons for free!



In order to obtain up-to-date information on training conditions, prices, etc., leave a request. Our manager will contact you shortly to answer any questions.
Form the goals
Determine the level of knowledge
Receive information about the learning platform
Who are we?
11
years on the market
35
thousand of students
483
groups
90
courses
85
teachers
70%
of employment
To make sure you have become a full-fledged IT professional and help you find a desired job.

Our goal

Today we are creating an innovative educational platform to extend the future opportunities of Ukraine in the IT industry.

Our mission

To correspond to the title № 1 among educational platforms of IT orientation, to be recognized as a leader, to scale the company to the international level.

Our vision

Logos IT Academy is:

A team of the best specialists, where everyone appreciates their creative potential.
The company that creates the future of IT. This is the newest training center which aims to develop IT education in USA.
A place for a community of like-minded people who help and support each other in all endeavors.

Team

Meeting point

The company of the future

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Teachers and mentors

We are proud of our team!

Learning starts with the basics!

Watch the video! Get a series of lessons "Introduction to Web Marketing" for free!
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Logos IT Academy graduates already work in these companies

The best incentive to study is the well-known successful companies in which you can work after graduation. I'm sure you've heard of most of them:

Book a place in the group and get introductory lessons for free!



In order to obtain up-to-date information on training conditions, prices, etc., leave a request. Our manager will contact you shortly to answer any questions.
Form the goals
Determine the level of knowledge
Receive information about the learning platform

What do the graduates say about us?

20 000 ++ students have already studied with us and chosen their IT profession!

Questions and answers

Do I need to have experience/project to study digital marketing course in Chicago?
The course is designed for both beginners and people who have their own business or work in the field of marketing. The presence of the project / materials will be a plus. In general, the teachers on the course provide everything you need for learning.
Will the knowledge gained in the course be enough for me to get a job?
The course program is comprehensive, so you study all the necessary disciplines for employment. Also, the course program includes full-fledged courses on SEO and SMM, which is a great advantage in finding a job.
Where can I use the knowledge gained in the course?
Indeed, there are many areas and professions where knowledge and understanding of the strategies and tools of modern marketing are needed. Upon completion of the training, prospects for development open up for you from an SMM manager to a full-time marketer in a large company. The choice is yours!
Does the course program meet modern requirements in the field of marketing?
The course program is constantly updated in accordance with current trends. Also, all teachers are practicing specialists, so they are happy to share their experience and practical cases with students.
How in demand is the profession of Internet marketer?
The vast majority of modern business either already has or is only planning to take over the territory of the Internet, be it advertising or social networks. In the digital world, the field of Internet marketing is becoming more and more popular, and with it the profession of a marketer. As Bill Gates said: "If you are not on the Internet, then you do not exist." We invite you to web marketing courses in Chicago!